Think you can win on prediction markets? Here's why you're more likely to lose

A screen with different wagers on Polymarket such as "2026 FIFA World Cup winner?" and "What will the price of Bitcoin hit in February?" showing a wide-range of subjects that people can place money on.

Prediction markets, based on the idea that anybody can profit from predicting the outcome of an event, are about to make their way to Canada. But research suggests only a fraction of sophisticated users reap the benefits due to their extensive knowledge of finance, economics and computer skills that average users can't compete with.

Prediction markets, based on the idea that anybody can profit from predicting the outcome of an event, are about to make their way to Canada. But research suggests only a fraction of sophisticated users reap the benefits due to their extensive knowledge of finance, economics and computer skills that average users can't compete with.A screen with different wagers on Polymarket such as "2026 FIFA World Cup winner?" and "What will the price of Bitcoin hit in February?" showing a wide-range of subjects that people can place money on.

Prediction markets, based on the idea that anybody can profit from predicting the outcome of an event, are about to make their way to Canada. But research suggests only a fraction of sophisticated users reap the benefits due to their extensive knowledge of finance, economics and computer skills that average users can't compete with.

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